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Featured Story
AI-Powered Video for Higher Ed Marketing: A Smarter Way to Tell Your Story
Discover how AI-powered video helps higher ed marketers create faster, more affordable, multilingual content with mission-fit storytelling.
Flipping the Funnel: How Direct Admissions is Redefining Enrollment
For many enrollment professionals, direct admissions is emerging as a powerful alternative to the traditional college recruitment model. The familiar funnel—starting wide with inquiries, narrowing through applications and admits, and hoping yield falls into place—is...
AI Video Content Creation: How to Scale Authenticity and Engagement
AI video content creation is transforming how colleges and universities connect with prospective students—and it couldn’t come at a better time. For small marketing teams facing burnout, shrinking budgets, and rising expectations, the demand to “do more with less”...
Innovating Enrollment: UVM’s Bold Approach to Affordability & Retention
Innovating enrollment is no longer optional—it's essential for institutions facing rising costs, shifting demographics, and increasingly selective students. Higher education marketing and enrollment teams face no shortage of challenges in today's landscape. That’s why...
AI-Driven Student Journeys: Personalized Experiences are Reshaping Enrollment Marketing
AI-driven student journeys could soon become a defining feature of how colleges and universities engage prospective students. It’s not fully the norm yet—but it’s coming. And for small teams managing tight budgets and increasing enrollment pressure, this emerging...
More from the blog
How AI is Changing Higher Ed Email Marketing
AI is transforming higher ed email marketing. Learn how universities can use AI to personalize, automate, and improve email engagement.
Boosting Enrollment through Cross-Departmental Collaboration
Boost enrollment with cross-departmental collaboration—align marketing, admissions, & IT to create a seamless student recruitment strategy.
How a University Revenue Strategy Balances Enrollment and Financial Sustainability
Discover how universities can achieve sustainable enrollment growth with a strong university revenue strategy while balancing budgets and maximizing ROI.