Leveraging Curiosity and Innovation in Higher Ed Marketing
In today’s fast-paced world, innovation in higher ed marketing is an essential trait for a successful marketing team. Unfortunately, higher education has been known for its slower pace of adoption and for often resisting change. But with approaching headwinds of...
The Transformative Power of AI in Higher Education
I think there are so many benefits to AI in higher education. Unfortunately, there is a lot of confusion surrounding this revolutionary tool. So much so that many higher ed marketers are simply keeping their distance, waiting for the dust to settle before jumping in...
A Marketer’s Quickstart Guide to Large Language Models
Artificial Intelligence has quickly become a hot topic within the last year. But many don’t understand the technology behind their brilliance—large language models! These AI tools are redefining how we understand and generate text. If you’ve been exploring how AI...
Marketing to Generation Alpha: How to Engage the Next Generation
In the ever-evolving landscape of higher education marketing, marketing to generation alpha and their influencers is crucial. Different generations are beginning to have an increase in educational influence. This creates quite a complicated mix of target audiences...
Enhance Your Outreach with Video Translation
I don’t speak German, and I don’t speak Spanish, but according to this video I do! A few months ago I decided to test out a video translation tool called HeyGen by ElevenLabs. HeyGen takes videos in any language and translates them into the language of your choice...
