by Bart Caylor | Sep 11, 2025 | Branding, Featured, Future of Higher Ed, Strategies, Podcast
If you’ve ever walked your campus quad and felt the pull between tradition and the call for innovation, you already understand the challenge of higher ed rebranding. You’ll connect deeply with what Dr. Mark Milioni is leading at Mission University. Formerly known as...
by Bart Caylor | Aug 28, 2025 | Podcast, Future of Higher Ed, Strategies
AI literacy is quickly becoming the new baseline for workforce readiness, just as digital literacy once was with tools like Microsoft Office and later the Adobe Creative Suite. Yet for many colleges and universities, innovation has always felt just out of reach....
by Bart Caylor | Aug 21, 2025 | Marketing Trends, Featured, Podcast, Tools, Leveraging AI
Every technological revolution, such as generative AI tools, takes some time to be accepted by the greater population. From the beginning of any new technology, early adopters jump on board and begin to experiment with how this innovation should be best applied for...
by Bart Caylor | Aug 14, 2025 | Marketing Trends, Featured, Podcast, Marketing Strategies
Students and the content they create can be tremendous assets for content marketing. Authentic content may require some sacrifice of production quality, but it can be worth it in the end. We all want to represent our education brands in a professional manner. The...
by Bart Caylor | Aug 7, 2025 | Podcast, Featured, Teams
You work tirelessly to attract prospective students. Getting your current students involved in your enrollment marketing can help you craft messaging and stories that better resonate with your audience. Enrollment marketing teams face challenges every day trying to...
by Bart Caylor | Jul 31, 2025 | Future of Higher Ed, Strategies, Generation Z, Podcast, Tools, Ideas, Featured
At Indiana University Bloomington, creating a seamless enrollment process isn’t just a goal—it’s a guiding principle. From the moment a student expresses interest to the day they arrive on campus, IU’s admissions team is committed to building trust, fostering...
