Why Investing in Generative AI Training Is Critical for Higher Ed Marketing Teams
Generative AI training can put your school on the fast-track to leveraging this technological revolution. Learn more in this post!
Leveraging AI
Luma Labs just released their “Dream Machine” AI tool to allow video creation with a simple prompt. In addition to creating videos from just a description, you can also create videos from uploaded imagery. Here are samples of some of the first videos I created with the tool and the use cases I believe could be created:
Prompt: students walking across a college campus in autumn
Prompt: movement of subjects noticing the camera and turning their heads to look at each other
Use case: Take old historical photos from campus archives and animate them to tell your stories.
Prompt: students walking on campus
From my alma mater, Anderson University, and a photo I found on the Internet.
Use case: Take photos and animate them for video b-roll.
Prompt: students walking across the quad with camera rising up in a drone fashion
Fordham University dolly shot.
Prompt: student walking
From my original “not-so-stock” Midjourney image.
Another platform, called Runway, which has been out for a while, has brought its capabilities up significantly as well. Here is the same prompt and image that was used in the Luma Dream Machine example:
Before you reject this as poor quality, remember that this is as bad as it ever will be.
How will you use this new tool?
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