In higher ed leadership today, we face mounting challenges that don’t seem to be going away. Low enrollment numbers, tighter budgets, struggling student outcomes, and the constant concern of financial instability—all these issues weigh heavily on our institutions. ...
Wait… Can I Take That Back? We all probably have photos in the family album, whether digital or print, that we wish had never been taken and we hope never see the light of day. If it’s a print photo, it’s nothing that a match won’t take care...
It’s been absolutely beautiful in Indiana this week! As we round it out, let’s examine the roundup of the best higher ed marketing content from the week. From the greater World Wide Web of information: The What, Why and How of Video’s Next Revolution in Content...
Whenever beginning a new project, you should always consider the questions to ask your partners. Here are five questions to consider when interviewing higher education marketing firms: 1. Does the Firm Have Higher Education Marketing Experience? While this seems...
There are a few leading voices in the world of higher ed marketing. Dr. Teresa Flannery is one of those voices. More than likely you already know her as the CMO of CASE, the Council for Advancement and Support of Education. But before that, Teresa Flannery was the...