10 Ways to Improve Your Marketing to Prospective College Students
Are You Effective in Marketing to Prospective College Students? With four kids, two of which are current teens, I am amazed with how “irrelevant” I can be…and so quickly. My kids are members of Generation Z, not Millennials: they have no recollection of a land-line...
How Colleges Can Use Geotargeting to Improve Website Performance
Guest post by Michael Oguine and Kyle Pucko. Kyle is Co-Founder of GeoFli – a geotargeting software company launched in 2015 in beautiful Missoula, Montana. Each year, millions of prospective college students around the world scour the Internet in hopes of...
Leveraging Educational Videos for Higher Ed Marketing
Giving away your academic expertise might be one of the best ways to cultivate prospective students into current, paying students. Here’s how to leverage educational videos for higher ed marketing! The rise of educational videos allows basically anyone, anywhere to be...
How to Improve Your Institution’s Inclusion Marketing
Most people in education have a strong desire to give everyone the opportunity to learn. Can that be done for those who are deaf? Absolutely! Think about your last webinar (or virtual lecture or virtual campus tour). Did you provide captioning? Did you optimize the...
