5+ Nifty Ways to Market Your School’s Spring Commencement
The culmination of a thousand academic journeys is to be realized. Are you ready to make this year’s spring commencement the marketing success it could be? The academic calendar marches on, mercilessly sometimes. It was just winter break—and spring commencement is...
You Can’t Manage What You Can’t Measure: 25 Social Media KPIs
Social Media KPIs: Your Key Performance Indicators for Success Far too often, uninformed goals are established for social media success, such as an arbitrary number of likes on Facebook or the number of tweets made during a specified time period. Using social media...
Your 2023 Higher Ed Marketing All-Star Team
Tapping into the aura of “The Great American Pastime,” we decided to put together a special edition of The Higher Ed Marketer Podcast: our “Fastball Special.” Every one of our guests has brought great value to the table, so picking just a few to represent an...
10 Ideas for Enrollment Marketing to Get You Unstuck
The whole point to inbound marketing is to get your target audience to come to you and upon arrival, perform the actions you want them to take. Today, I want to give you ten out-of-the-box ideas to get your enrollment marketing efforts rolling. Because if you build...
