by Bart Caylor | Oct 1, 2018 | Blog, Featured, Higher Ed Marketing, Ideas, Future of Higher Ed, Strategies, Websites
Powering your Inbound Marketing for Education with the Flux Capacitor Tonight our family invested in another viewing of Back to the Future, the classic 80’s tale of the Delorean time machine and our hero, Marty McFly. Marty is transported to 1955 and has to see...
by Bart Caylor | Jul 3, 2014 | Blog, Featured, Higher Ed Marketing, Ideas, Future of Higher Ed
We recently came across a set of new data from the Uversity and Chegg student survey. The complete deck can be downloaded directly from the Uversity site, but we thought a quick overview in the form of an infographic would be helpful to illustrate the data for web and...
by Bart Caylor | Feb 24, 2015 | Blog, Featured, Higher Ed Marketing
Recently, LinkedIn announced that they were adding a university ranking system. LinkedIn analyzes millions of alumni profiles across different careers, then uses those results to measure the outcomes of colleges and universities around the world. Here is the example...
by Bart Caylor | Jan 6, 2015 | Blog, Featured, Higher Ed Marketing, Ideas
Education Website Navigation Strategies: It Starts With the Math We are passionate about simplicity and education website navigation strategies that work; it has been something that we have always pushed in all the websites we have ever worked on. We feel that a...
by Bart Caylor | Jan 14, 2015 | Blog, Featured, Higher Ed Marketing, Ideas
Next Floor: Your Elevator Speech Imagine entering an elevator. You press the button for floor ten. As the door closes, the stranger to your right asks “So, tell me about your institution.” You now have the time to get to floor ten to provide the most accurate and...
