#Hashtags: Your Social Media Secret Weapon
Your Social Media Campaigns May Be Missing Out Our most recent social media blog included several comments on LinkedIn regarding hashtags. Retired educator Joan Gustafson started the comment discussion by asking: “Still not sure about using hashtags….I...
Is Your Digital Marketing Smarter than a Ninth Grader?
Digital Natives Expect More From Your Digital Marketing Than You Do Prospective students and families expect much more digital prowess than many schools give them credit for. Today’s prospects are savvy, smart, and understand how to use technology better than many...
Best Practices for Social Media for Education
The explosion of social media has shown how users are connected to each other, brands, and institutions. Social media is more than a broadcast channel. In the ideal situation, it is a relationship-building channel to inform, answer questions, provide world-class...
Google’s Mobilegeddon: Time to Clean Up Your Education Website
How to Update Your Education Website in the Wake of Mobilegeddon Is your site optimized and functioning as it should? Has Google’s recent announcement caused your search engine rankings to drop? Are you confident in how your site looks to the search engines? Earlier...
