Digital Natives Expect More From Your Digital Marketing Than You Do Prospective students and families expect much more digital prowess than many schools give them credit for. Today’s prospects are savvy, smart, and understand how to use technology better than many...
The explosion of social media has shown how users are connected to each other, brands, and institutions. Social media is more than a broadcast channel. In the ideal situation, it is a relationship-building channel to inform, answer questions, provide world-class...
According to a recent study by The Intelligence Group featured on emarketer.com, teenagers frequent YouTube 14% more than Facebook. That is nearly double the frequency of Itunes, Instagram, and Twitter. Teen viewership is up as they consume rich media content. They...
